EMBA Exchange Experience at Peking University
In the ever-evolving landscape of global business, gaining firsthand experience in different cultural and economic environments is invaluable. Shan Shan (Class of 2024/2025), shares her transformative journey through the short exchange program at Peking University. Her experience not only enriched her understanding of the Chinese business landscape but also helped her forge meaningful connections and gather insights that will shape her future career. The UCLA-NUS EMBA program offers students the option to choose an exchange as an elective, which is precisely why Shan Shan opted for this opportunity. Here’s a glimpse into her thoughts and reflections during this exciting educational experience.
What inspired your decision to participate in a short exchange, particularly with Peking University?
As part of my succession planning and my dedication to continuing our family legacy, I felt compelled to prepare myself for the challenges that lie ahead in the business world, especially within the vibrant landscape of China’s market. I was thrilled to discover the unique Doing Business in China (DBIC) program at Peking University. This program stood out to me as it offers an opportunity to expand my perspective and develop a global mindset—an essential asset for navigating contemporary business challenges in China. With Peking University being a prestigious institution where both my parents studied at the Guanghua School of Management, I felt a special connection. Having access to exceptional educational resources in both Singapore and China, I eagerly anticipated learning from renowned faculty members. The immersive learning experiences and international networking possibilities highlighted in the program’s design, particularly with visits to three cities, fueled my excitement. Thus, I applied to the DBIC exchange program in June, ready to commit wholeheartedly to this enriching journey, supported by my family.
What benefits do exchange programs like DBIC offer?
The DBIC program aims to prepare students for future success by deepening their understanding of China’s economic landscape, market dynamics, and evolving business practices. All five professors involved have gained international education and bring a wealth of global research and professional experience to the course. This exchange presents an exceptional opportunity to connect with talented peers from top business schools worldwide, all seeking to elevate their educational journeys. Furthermore, this summer exchange is equivalent to 4 academic credits, which can be applied toward fulfilling elective requirements in the NUS EMBA program.
Can you elaborate on the activities included in your two-week experience? Were there classes or networking events?
Over the span of two weeks, we explored three cities—Beijing, Xi’an, and Shanghai—while touring five innovative companies: Pop Mart, Canva, LONGi, Sensetime, and NIO. We engaged in stimulating discussions led by influential scholars across different sectors, and we had the chance to immerse ourselves in China’s rich culture and history. Our itinerary included visits to the Palace Museum and the Great Wall in Beijing, a tour of the Terracotta Warriors accompanied by a traditional Qin Dynasty banquet in Xi’an, and a breathtaking night cruise on the Huangpu River in Shanghai. These thoughtfully organized lectures and enrichment activities significantly deepened our understanding of the Chinese economy and its business practices.
What key insights did you gain from this trip? Did you forge any new friendships or professional connections in China?
Throughout our two-week journey, we gained profound insights into China’s evolving economy, the unique elements of its business environment, and the significant challenges it faces in economic development. The lectures, live discussions, and interactions with classmates deepened my knowledge of topics like China’s digital economy and business model innovation, alongside an exploration of Chinese economic reforms, politics, and growth trends in dynamic environments. The company visits facilitated invaluable interactions with entrepreneurs and business leaders, offering us firsthand insights into the corporate landscape. Successfully, we left this experience not only with enhanced knowledge but with lasting international friendships.
What advice would you give to prospective students contemplating elective selections or participation in short exchange programs with partner universities?
My two-week journey with the Guanghua School of Management at Peking University was nothing short of extraordinary! Did you know that the Doing Business in China (DBIC) program boasts a rich history of nearly 20 years? It has hosted 87 cohorts, featuring approximately 3,500 students from over 130 universities worldwide. As part of the global exchange initiative associated with the UCLA-NUS EMBA, five NUS MBA student representatives joined the program this year. I highly encourage prospective students from both MBA and EMBA programs to consider participating in the DBIC summer exchange as a valuable elective. This experience will not only enhance your overseas education but also help you build an impressive global network. Remember, we will meet again in life—my heartfelt appreciation goes out to both NUS and Peking University for their strong partnership that made our educational journey so impactful!
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